MediaBlather

Interviews and Insights on the Changing Media World

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Entries Tagged as 'video'

Why you should never give an unrehearsed demo to a journalist with a video camera

January 23rd, 2008 · 1 Comment · Guests' blogs, PR, crisis, interview

Scott Kirsner (TPRWS episode 31) blogs about a disastrous live demo by an executive at Nuance Communications, one of the biggest players in speech recognition. The demo went so badly that the exec posted a follow-up on YouTube explaining what went wrong. A lot of reporters carry video cameras these days, so know what you’re [...]

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43: A roll of mints, a jug of cola and Wow!

January 15th, 2008 · No Comments · interview, socialmedia, socialnetwork

Stephen Voltz and Fritz Grobe have turned chemistry into a viral video sensation. Their experiments mixing Mentos candies with Diet Coke have produced a series of online videos that have logged more than 40 million downloads and shaken up marketing at the Coca-Cola company. This week we snagged the duo, whose venture is known as [...]

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