Paul’s writing a book, and he’s devoting a chapter to hands-on techniques for finding influencers online. It isn’t as simple as it sounds. Google indexes only a small percentage of online content and no search engine taps in to all the features of the various photo-sharing and social network sites. This week, Paul talks about [...]
Entries Tagged as 'search'
46: How to find influencers
February 14th, 2008 · 1 Comment · PR, blogs, search, socialmedia
Tags:influencers·search·socialmedia
41: Putting search and recommendation engines in perspective
January 4th, 2008 · No Comments · PR, commentary, search, socialnetwork
This week’s show was prompted by this amazing list of the best Internet marketing blog posts of 2007 by Tamar Weinberg. With so much focus on search engine performance and user recommendations these days, PR pros may be tempted to spend all their time learning how to game the various traffic drivers that are sprouting [...]
Tags:digg·google·PR·search·stumbleupon
82: The Joy of Search
December 5th, 2008 · No Comments · blogs, commentary, interview
HubSpotCEO Brian Halligan knows a lot about how search engines work and how businesses can optimize their Web presence for search results. He calls it “inbound marketing.”
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Tags:search·seo