Late last month, a post appeared on Tamar Weinberg’s techipedia blog that stopped us in our tracks. It’s called Best Internet Marketing Blog Posts of 2007 and it weighs in at more than 8,500 words and 250 links to an amazing assortment of blog entries about everything from headline writing to linkbaiting to becoming a [...]
Entries Tagged as 'socialnetwork'
44: Internet marketing superlist author shares secrets
January 23rd, 2008 · 2 Comments · Guests' blogs, blogs, interview, socialmedia, socialnetwork
Social Media Group updates the press release
January 22nd, 2008 · 3 Comments · PR, socialmedia, socialnetwork
Maggie Fox’s Social Media Group, which is one of the most innovative boutique agencies specializing in new media marketing, has developed a new version of the Social Media Press Release (SMPR), which was pioneered by Shift Communications in 2006. The SMPR differs substantially from the traditional press release, which is often long, detailed and inflexible. [...]
Tags:shift communications·Social Media Group·social media press release
43: A roll of mints, a jug of cola and Wow!
January 15th, 2008 · No Comments · interview, socialmedia, socialnetwork
Stephen Voltz and Fritz Grobe have turned chemistry into a viral video sensation. Their experiments mixing Mentos candies with Diet Coke have produced a series of online videos that have logged more than 40 million downloads and shaken up marketing at the Coca-Cola company. This week we snagged the duo, whose venture is known as [...]
31: Scott Kirsner talks shop
October 18th, 2007 · 2 Comments · PR, blogs, commentary, events, newspapers, socialmedia, socialnetwork
This week, Paul and Dave are joined by Scott Kirsner, a Boston Globe columnist, freelance writer, blogger and conference organizer. As a writer who’s had significant experience in both mainstream and new media, Scott understands the power of each to shape opinion in different ways.Scott sees greater convergence happening between newspapers and citizen journalists, but [...]
27: Guard that address book!
September 24th, 2007 · No Comments · socialmedia, socialnetwork
This week, David and Paul discuss social networks that steal address book entries in order to recruit new members. Paul was a recent victim of Quechup, an apparently legitimate social networking service that’s outraged many people by apparently hacking their address books. Dave and Paul agree that you should be careful with who gets access [...]
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41: Putting search and recommendation engines in perspective
January 4th, 2008 · No Comments · PR, commentary, search, socialnetwork
This week’s show was prompted by this amazing list of the best Internet marketing blog posts of 2007 by Tamar Weinberg. With so much focus on search engine performance and user recommendations these days, PR pros may be tempted to spend all their time learning how to game the various traffic drivers that are sprouting [...]
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Tags:digg·google·PR·search·stumbleupon