This week, Paul and David return to the airwaves and talk about the new wave of question-and-answer sites. The soaring popularity of Quora, the new social network that has people scrambling to deliver the best answers to each other’s questions, has created new interest in a tried-and-true metaphor. LinkedIn and Yahoo both have had its Answers [...]
Entries Tagged as 'socialmedia'
105: Identity Crisis
July 20th, 2010 · No Comments · PR, Twitter, commentary, crisis, socialmedia
If the cap on the Gulf oil spill holds, BP will be grateful for more than one reason. In addition to ending its $4 billion nightmare, it will no longer have to contend with @BPGlobalPR, a Twitter account set up by an anonymous critic who has been skewering the company’s efforts to manage public opinion [...]
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104: The Joy of Geocaching
April 18th, 2010 · 1 Comment · publshing, socialmedia
Paul and David return to the podcasting airwaves with a special show this week and an odd twist. Paul and his wife Dana have just published their latest book called The Joy of Geocaching. The couple, who have enjoyed the sport for many years, took time to interview dozens of cachers, as they are called, [...]
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103: Considering crowdsourcing
November 30th, 2009 · No Comments · interview, socialmedia
We talk with Brent Frei of SmartSheet.com about the growing trend of crowdsourcing, the ability to farm out a series of tasks to a group of unknown contributors. Frei has put together a comprehensive report on the crowdsourcing industry that you can download here. He talks to David and Paul about some of the logistics [...]
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102: Social Media at IBM
November 18th, 2009 · 3 Comments · Twitter, blogs, interview, socialmedia, socialnetwork
Anyone who was around the computer industry during the 1980s remembers IBM as a buttoned-down, almost paranoid company. In the years following the Justice Department’s antitrust suit, IBM became so tight with information that virtually no one other than designated representatives was allowed to utter a word in public without fear of retribution. What a [...]
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101: Driven a Ford Lately?
September 24th, 2009 · No Comments · PR, Twitter, interview, podcast, socialmedia
Automotive companies aren’t usually thought of as models of institutional transparency, but when it comes to social media, that stereotype doesn’t hold. The big automakers have been some of the earliest and most enthusiastic adopters of customer conversations, in part because they believe their stories have been so poorly communicated by the mainstream media. Scott [...]
Tags:automaker·Ford·transparency
Our 100th Show = Your Tweets
May 12th, 2009 · 1 Comment · Twitter, socialmedia
Believe it or not, were about to record the 100th episode of MediaBlather. In the spirit of new media, crowdsourcing and democratized information, we thought we’d use the latest social media tool of choice — Twitter — to help us with this program. So please contribute by answering the following question in 140 characters or [...]
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96: Social Media on Ice
April 17th, 2009 · 1 Comment · Twitter, interview, socialmedia
As the National Hockey League seeks to recover from its damaging 2004-2005 lockout, It’s turning to new media as a means to reach out to the public. Remarkably, half of all NHL fans don’t live near the teams they root for., so the league is using every medium and its disposal to connect people with [...]
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109: Social media tools, tips and techniques
October 21st, 2010 · No Comments · commentary, socialmedia
This week Paul and David answer some common questions from their audience, and cover a wide range of suggestions on such things as their favorite add-on tools for Twitter and other social media sites. Specifically they discuss: Where any federal agency can download apps at Apps.gov – apps for federal government workers along with social media [...]
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