MediaBlather

Consumer-generated media has caused a lot of excitement among publishers who hope to use it as a low-cost way to generate content. However, a recent article in Folio magazine noted that coordinating an army of citizen journalists to produce publication-quality information is messy and expensive. David and Paul believe media generated by readers has its place, but it will never measure up to material from professional writers. They question whether those standards are realistic, though. Consumer-generated media should be measured on its own merits, not those of professional journalists. Do you agree? Let us know in the comments area below.

Listen to the podcast (right-click and save to download): 19:13